Alt Marketing School is a modern marketing school that is 100% vibes, zero gatekeeping. We believe in marketing to hearts, and that marketers need marketers to make their craft better every day (and feel less lonely in the process).
Alt Marketing School Market to hearts 🫶 It's Thursday once again rebel 👋 We got a question for you... What's your favourite social platform to engage right now? LinkedIn Instagram TikTok Threads Here’s what you’ll find in this issue SHOW & TELL 📝 Three questions for your next sales page FIELD TRIP 🗓️ The psychology of brand colours EXTRA CREDIT 🧰 Step-by-step guide to build your YouTube studio Fab Come and say hi on LinkedIn ps. Ready to join forces with the coolest kids in marketing and...
Alt Marketing School Market to hearts 🫶 This issue is presented by Find Marketing Happy Monday Reader, are you OOTOing or still going through your to-dos? Regardless, we are with you in spirit (and potentially very jeal 👀). Here's this week's quiz. What unexpected product did Colgate try (and fail) to launch in the 1980s? A) Frozen lasagnaB) Banana-flavoured chewing gumC) ShampooD) Socks Answer at the bottom of this email Here’s what you’ll find in this week’s newsletter👇 📝 Quick fix One...
Alt Marketing School Market to hearts 🫶 This issue is presented by Find Marketing UK Happy Monday rebel 👋 What is the origin of the term "podcast"? A) A combination of "personal" and "broadcast" B) A combination of "iPod" and "broadcast" C) A combination of "portable" and "cast" Answer at the bottom of this email Here’s what you’ll find in this week’s newsletter 🫡 Report highlights The future of consumer marketing 📱 Campaign inspiration IKEA slides into customers DMs 🎙️ Your podcast companion...
Alt Marketing School Market to hearts 🫶 This issue is sponsored by The Story Grid Learn how to write stories readers will love so much, they’ll tell their friends about it. Based on 30+ years experience as a writer and editor. Join the Story Grid email list and we'll immediately send you a free 5-part video series on using our tools to level up your writing. Happy Monday rebel 👋 What was the original purpose of bubble wrap? A) Wallpaper B) Greenhouse insulation C) Soundproofing for screaming...
This week is a ripe one, the social media world, Reader. Not only Linkedin has launched its freelancer marketplace, but Twitter is rolling out its professional profiles - seeing both platforms contending to become THE place for professionals to hang about. In the meantime, well, Facebook is doing its best to keep up - and Becca even gives Mark an idea for a new feature. Listen to our latest episode below, Fab THIS WEEK ON ALT MARKETING SCHOOL 🔥 Alt Marketing Pro: Austin Nicholas on why...
First and foremost, what is the deal with the 'Add Yours' Instagram sticker, Reader? We are still wrecking their brains about that, while recovering from the new Meta announcement (and lightly bragging about their predictions). In our news roundup, we also cover why live streaming may turn out to be the future of social media selling. LISTEN TO OUR EPISODE HERE Is the future of social tied to e-commerce more than ever? Only time will tell - or my clairvoyant hat 🔮 Fab THIS WEEK ON ALT...
So Mark did it, Reader. He just went and changed Facebook's name to - well - META. And yes, we called it. The new name is set to reflect the all-encompassing focus on adapting for the metaverse concept. According to Zuckerberg: “[The metaverse] touches a lot of the biggest themes that we’re working on. Think about things like community and creators as one, or digital commerce as a second, or building out the next set of computing platforms, like virtual and augmented reality, to give people...