Alt Marketing School is a modern marketing school that is 100% vibes, zero gatekeeping. We believe in marketing to hearts, and that marketers need marketers to make their craft better every day (and feel less lonely in the process).
First and foremost, what is the deal with the 'Add Yours' Instagram sticker, Reader?
We are still wrecking their brains about that, while recovering from the new Meta announcement (and lightly bragging about their predictions). In our news roundup, we also cover why live streaming may turn out to be the future of social media selling.
โLISTEN TO OUR EPISODE HEREโ
Is the future of social tied to e-commerce more than ever? Only time will tell - or my clairvoyant hat ๐ฎ
Fab
THIS WEEK ON ALT MARKETING SCHOOL ๐ฅ
Our Top Takeaways from the Pinterest Creator Festival
In this special recap, Fab and Becca speculate around the future of Pinterest for brands, creators and users. Brands are looking at enhanced ways to boost sales with live streaming, and creators will be able to tap into a new reward program. We also discuss the impact that Pinterest โtakesโ will have by allowing users to share their take on idea pins.
ALT MARKETING PRO |
EVERYONE IS TALKING ABOUT... ๐
Instagram launches 'Add Yours' Sticker ๐
When users respond, theyโre added to the profile bubble listing on the sticker, which, when tapped, enables users to go through all the other responses to the thread, building a response chain within Stories that can help prompt more engagement.
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Welcome to Pinterest TV ๐บ
Pinterest TV is a series of live of shoppable episodes featuring creators right on Pinterest. Pinterest TV episodes are refreshed each weekday and will be recorded and available for Pinners to view on-demand, and save and rewatch later.
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Instagram follows suit with holiday live-stream shopping events ๐
Instagram will host a range of shopping-based broadcasts over the final two months of the year, including weekly interactive live-streams to tie in with the holiday frenzy.
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Facebook abandons facial recognition ๐
Facebook has announced that itโs shutting down its facial recognition program, and that it will also delete all of its facial recognition files, meaning that itโll no longer be able to identify people in posted images.
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PODCAST EPISODE SPOTLIGHT ๐
Are you ready to get focused? We are joined by Austin Nicholas and learn how to remove the remoteness from remote meetings and develop relationships in the same way as they might in the office. From discussing habits to streamline, reduce admin, and increase levels of engagement in your meetings, to finding rhythms that free up more time to spend on the things that really matter, today itโs all about building powerful systems.
LISTEN TO THE EPISODE |
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Alt Marketing School is a modern marketing school that is 100% vibes, zero gatekeeping. We believe in marketing to hearts, and that marketers need marketers to make their craft better every day (and feel less lonely in the process).